Veterinary Management School (VMS) Level Two

VMS Level Two | Speakers | Registration

Watch this page for information on upcoming programs.

Who Should Attend
Do you have veterinary management experience, either as a practice manager or owner? Did you complete Level One of VMS or the Basic level of AAHA’s Veterinary Management School?

If so, then VMS Level Two is for you.

What You’ll Learn
Developed for mid- to advanced-level managers, VMS Level Two offers a specialized curriculum that includes these core areas:

• Advanced Practice Finance
• Advanced Human Resource Strategies
• Internal Marketing
• Client Compliance
• Coaching
• Medical Records Management

Highlights

• Networking Lunches
• Complimentary copy of Financial & Productivity Pulsepoints, the helpful veterinary practice management book that you will use throughout the course and your career
• Complimentary copy of AAHA Chart of Accounts, a detailed system for organizing your income, expenses, and balance sheet accounts

Your Registration Includes

• Four complete days of management CE
• 28 hours of instruction and CE credit
• All course materials and printed proceedings
• Continental breakfasts and refreshment breaks each day
• Networking lunches each day
• Certificate of completion
• AAHA’s publication, Financial & Productivity Pulsepoints
• AAHA’s publication, AAHA Chart of Accounts
• Roster of course attendees

Coursework Texts

In Financial & Productivity Pulsepoints, Third Edition, we analyzed productivity and profitability by looking at dozens of factors. In fact, we found one compelling factor that explained almost half of the variation in productivity. This edition includes detailed analyses and also gives benchmarks for productivity, revenue, expenses, the percentage of practices that offer certain services and other must-have data.

The AAHA Chart of Accounts is a veterinary-specific, detailed system for organizing your income, expenses and balance sheet accounts. The second edition has been completely updated to include all accounts needed in today’s veterinary practices. The book includes easy-to-understand explanations of how each account should be used and allows you to make easy comparisons to AAHA’s industry statistics.

Learning Objectives

Internal Marketing and Client Compliance
This interactive session will cover internal marketing – systems, procedures and communication techniques – that improve compliance and help clients make good health care decisions for their pets. Participants will work on a case study to apply the concepts taught.

You will learn:

• Why a good marketing strategy is retention-oriented and how to implement it
• The “CRAFT” compliance formula and how to use it to improve compliance in your practice
• Internal systems, procedures, protocols and language to help clients make good health care decisions for their pets
• How to set goals, track and measure progress

It is highly recommended that attendees of this program are familiar with AAHA’s publication, The Path to High Quality Care: Practical Tips for Improving Compliance. Find out how you can purchase this resource.

What Every Practice Manager Needs to Know About Medical Records
Record keeping has a significant impact on your workflow, productivity and profitability. Medical records are the written, legal proof of the quality of care being practiced, are a reflection of the quality of medicine your practice provides, and require more information as medical care becomes more sophisticated.

You will learn:

• How templates and forms can streamline workflow, ensure accuracy and help maintain hospital protocols and standards
• How medical records improve compliance, ensure consistency of care and reduce liability risk
• Why team members (including doctors) must be trained to keep good records
• The benefits and drawbacks of paperless record keeping

Advanced Practice Finance
Spanning two days, this program covers advanced techniques for analyzing a practice’s financial information in order to better manage the business. The emphasis is on practical application and how to use the information to increase your practice’s bottom line. The session is split between two days to allow participants to gain a comprehensive understanding of the material covered.

You will learn:

• Benchmarking key financial and operational data and what to do with the results
• Analyzing equipment purchases for profitability
• Advanced budgeting strategies
• Performing a profit center analysis
• Veterinarian and staff compensation

Coaching & Mentoring Employees
Do you have a great employee who is always five minutes late? Need to tell an employee something, but dreading the interaction? This half-day session provides attendees with tools to effectively coach and mentor employees. After discussing the importance of coaching, reviewing positive examples of coaching and learning the TIPS coaching model, attendees will use their new skills in role-playing exercises and get feedback from colleagues and the speaker. Difficult conversations actually do get easier with practice.

You will learn:

• Why providing feedback to employees is crucial for their success
• How coaching can create a culture of accountability
• How to plan for and execute effective feedback interactions

The Empowered Staff Leads the Way
This session will focus on recruiting, developing, retaining and compensating high performance teams.

You will learn:

• Interview techniques
• How to develop high performance teams
• Effects of change and transition on teams
• Performance-based compensation